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Writer of the book 'The Morning Star: When -ve became ve', and 'Every Day Is Another Day', Krishnan Iyer is the Co-Founder and CEO of Finezza Information Technologies. He is a PhD in Marketing from IIM-Indore. He has been in the IT industry for more than two decades with stints in organizations like Talisma, Microsoft, and IBM. He is a fitness enthusiast, an avid runner, a yoga instructor, and a black belt in Karate. Krishnan Lives in Mumbai